Florida Motorcycle Safety Program
Lead Developer & Program Implementation Partner
Built and launched the digital foundation for the Florida Motorcycle Safety Program and its affiliated organizations. Delivered four separate web properties for FLMSP, ABATE of Florida, LAMA International, and American Legion Riders (ALR), then supported rollout with stakeholder meetings, enablement sessions, and operational training.
FLMSP, ABATE of Florida, LAMA International, and ALR
Expanded statewide program exposure after digital rollout
The Problem
The statewide program and its subsidiaries had fragmented or non-existent digital presence, making outreach, communication, and program growth difficult across organizations.
The Solution
Designed and implemented four individual websites with a shared strategic content and branding approach, produced new digital assets, and led client meetings/training to operationalize ongoing publishing and communications.
Engineering Details
- Structured shared implementation patterns while preserving org-specific branding
- Built reusable content and publishing workflows for non-technical teams
- Standardized analytics and reporting setup across all program sites
Key Highlights
- Created four individual websites for one statewide program ecosystem
- Launched FLMSP.com, ABATE of Florida, LAMA International, and ALR web properties
- Produced net-new digital assets and content systems where no digital baseline existed
- Led stakeholder meetings and hands-on training for program operators
- Increased exposure and reach by 200% across participating organizations